Book I'm Reading: "Incorruptible" by Eric Ries
To find it, we have to accept something that almost everyone understands intuitively yet rarely says out loud: Not every form of making money is equally good.
Separated by 175 years and an ocean, Price and Owen independently discovered the same essential insight: Treating employees, customers, and communities well could create exceptional financial results. And both were betrayed by their own investors.
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